The End Of Easy Money Online
Join Marketing Legends For 2 Days In Rome As They Solve The 5 Biggest Business Challenges Ever Seen
November 6&7 – Rome, Italy
Kevin & Bond’s Offer Expires In:
Grab Your Ticket & Bonus Package For Only $995
Right now, you’re facing the 5 biggest challenges in modern history:
1: The cost of advertising has exploded.
Every single platform is jacking up their prices to cater for big dumb companies with deeper pockets than all of us put together.
And they’re not leaving any room for the little guy who wants to get rich without the backing of a 7-figure corporate budget.
2: Conversion rates are at an all time low, across the board.
Webinars, emails, landing pages – your market is jaded, they’re skeptical and they have seen it all before.
They know they’re in your funnel and they’re constantly looking for a way out, a reason NOT to buy.
3: Compliance on social media platforms has turned into an absolute nightmare.
Google banned 39 million ad accounts in 2024, and blocked an incredible 5 billion ads. Facebook’s even more militant. So even when you do start advertising, you can get shut down at any moment, even if you follow all the rules.
And this isn’t just about ads… your social media profiles are in the firing line too. Overzealous bots and political correctness gone mad make it almost impossible to get free traffic unless you’re basically already a celebrity to your audience.
4: No entrepreneur has ever faced the sheer mass of competition that you are facing right now.
The bar to get into business has never been lower… and that’s exactly why you need to level up.
The copywriting principles that used to be taught by legends are being packaged up and sold in big numbers as the latest easy-money bizopp.
8 million FB advertisers have flooded the platform and are forcing costs up like lava from a volcano. And with all those new ads on your feed, conversion rates will only keep on sinking.
But the problem at the core of it all is…
5: The Erosion of TRUST – to your market, everybody looks like a scammer.
A.I. has made sure your customers can no longer trust any text or video content they see online. Anybody can be made to say anything in a video, and any text you read could be copied & pasted from ChatGPT by an intern.
But that’s only part of the problem…
Because even before AI – gurus and marketers have betrayed and fleeced their audiences, and even big names are getting probed by 3-letter agencies.
It’s no wonder your market has a tough time deciding who’s legit and who just wants to make a quick buck.
Trust is DEAD.
But the great emperors of Ancient Rome would not take this lying down.
They’d gather their generals together and create the biggest and most audacious war plan the known world had ever seen.
That’s what we’re doing together at Copy Colosseum.
Finally Breakthrough, Land High-Paying
Clients Consistently, & Be Recognized
As A Top-Tier Authority In Your Niche.
Finally Breakthrough, Land High-Paying Clients Consistently, & Be Recognized As A Top-Tier Authority In Your Niche.
Copy Colosseum will take place in the
Horti Sallustiani
Cryptoporticus
An ancient underground chamber located in the heart of Rome. Originally built over 2,000 years ago and once frequented by Roman emperors, the space has been fully restored to preserve its historical architecture. It’s centrally located, easy to reach by taxi or metro, and surrounded by hotels, restaurants, and landmarks. Full address and access instructions will be provided to attendees in advance.
Copy Colosseum will take place in the
Horti Sallustiani
Cryptoporticus
An ancient underground chamber located in the heart of Rome. Originally built over 2,000 years ago and once frequented by Roman emperors, the space has been fully restored to preserve its historical architecture. It’s centrally located, easy to reach by taxi or metro, and surrounded by hotels, restaurants, and landmarks. Full address and access instructions will be provided to attendees in advance.
Bond Halbert
No family has ever made a bigger impact on copywriting than the Halberts.
Gary Halbert who is widely considered to be the greatest copywriter who ever lived and of the many highly paid wordsmiths he mentored, his son Bond was among his first students.
Bond now helps to maintain his father’s legacy with TheGaryHalbertLetter.com as well as being an in-demand speaker and expert.
But make no mistake… Bond is one of the top copywriting and marketing minds of our time in his own right.
After copychiefing some of the largest financial promotions of our time, Bond is now regarded by top copywriters like Craig Clemens, Mitch Miller, Sam Markowitz, and many others as the best copywriting teacher in the world.
John Carlton
Marketers call John “the most respected writing teacher alive” and the list of well-known marketers who freely reference John as their primary mentor for writing sales messages is just staggering.
Rich Schefren personally bought his entire staff copies of John’s writing course, and he keeps examples of John’s ads, emails and websites close by for inspiration. “I learned it all from John,” he said.
Frank Kern freely admits that John’s direct advice saved a now-fabled product launch from stumbling… and using that advice, helped the project become the most lucrative one-day launch in the history of the Internet.
Mike Filsaime calls him a legend, and devours everything John writes.
John’s sales writing has been stalked for decades by many of the best (and most successful) marketers on the Internet, who freely admit using John’s ads as templates for their own breakthrough pitches.
And the best part is: John will broadcast LIVE into the war chamber to fix your marketing on the fly with a virtual Q&A session.
Preston Halbert
As a third-generation Halbert, Preston Halbert is carrying on the family’s legacy with a modern approach to marketing and business. His background includes:
- Running his own online business, leveraging the power of digital marketing and copywriting.
- Working in media and entertainment with Fox Sports on major events like the Super Bowl, NASCAR at the Coliseum, MLB history videos, and college football promos.
- Combining traditional direct-response marketing techniques with modern digital strategies.
- Applying the Halbert family’s marketing principles to branding, content creation, and entrepreneurship.
Preston is living proof that even our kids are living the internet dream, creating their own income streams so they don’t have to rely on parents funding their education and their future.
Mitch Miller
Mitch got his start in marketing back in 2004 after a heart attack nearly killed him. He has made his clients at least 100 million in sales, and sold $2M+ of his own products with organic social media posts part time.
Mitch developed 42 courses and programs ranging from $5 to $100,000, and put on live events and masterminds in more than a dozen countries including North Korea. He is the author of 5 books and 90 marketing manuals.
He’s lectured at universities, radio stations, TEDx, and international conferences though most of his best work is done behind the scenes in private work with his high-profile clients.
Mitch is a former rock musician and chef. He currently resides in Thailand where he collects motorcycles, paints, and produces music you probably wouldn’t like.
Brian Cassingena
A direct response veteran of 20 years, Brian is the driving force behind companies and experts like Mindvalley, Todd Brown, Bob Proctor, AdSkills (Justin Brooke), and many other household names.
He has helped these clients make in excess of $50M in revenue launching and selling their offers to their audiences.
Brian is also a #1 best-selling author with his book Email Resurrection.
However, Brian no longer works with clients in a freelance capacity. Instead, he builds marketing systems and shares his two decades of wisdom with high-paying clients.
He’s shared stages on 4 continents with people like Bond Halbert, John Carlton, Ed Dale, Mark Joyner, Trevor Toecracker Crook and many others.
Brian also runs the world renowned podcast Geniuses Of Copywriting, featuring the very best marketers and copywriters around.
Rohan Sheth
Rohan and his team have driven over $2 billion in revenue for clients, managing more than $300 million in paid advertising spend.
He is the founder of GrowRev, a performance-focused digital marketing agency known for scaling businesses through high-impact ad strategies and conversion optimization – all powered by his proprietary Customer Flywheel System.
Rohan has helped grow 200+ brands using paid traffic, with clients including T. Harv Eker, Timothy Sykes, Greg Doucette, ClickFunnels, and the Mastermind.com brand owned by Tony Robbins & Dean Graziosi.
Stand Out When Everything & Everyone Sounds The Same
Destroy All Neediness & Never Be Seen As ‘Just Another One’
Simplify Your Message So People “Get It” Immediately
Crack Your Own Positioning & Finally Explain What Makes You Special
Become A Category Of One & Never Be Compared To Anyone Else
Charge 50% To 500% More & Have Them Thank You For It
Silence The Voice That Says “Maybe I’m Just Not Cut Out For This”
Automatically Attract Better Clients No More Chasing Weak Leads
Build A Brand People Remember And Can’t Stop Talking About
Structure Your Offers So They’re Actually Different (And Better)
Shift From Service Provider To Disruptive Category-Defining Force
Make Your Doubters Feel Stupid For Ever Underestimating You
Your Business Gets Rebuilt With My Five Pillars Of Superior Marketing
Pillar 1: Superior Positioning
Positioning is the key to making everything else work.
If you don’t know how to position yourself and your offer against everyone else… and prove that what you offer is superior in every way – somebody else will take that position.. and your customer.
You’re getting superior positioning strategies that make YOU the clear and obvious choice to any worthwhile prospect, so much so that they’re willing to jump through hoops and pay whatever you charge just to get access to you is the name of the game.
Fix your positioning, and your market automatically and instinctively trusts you.
Pillar 2: Superior Copy
Most business owners and marketers are underestimating how much money they’re leaving on the table thanks to weak, ineffective sales copy that sabotages your conversions.
You need copy that leaves no room, no concept, not even an afterthought of investigation of any competing product or service – and at Copy Colosseum, we’ll tear down your old, ineffective copy and give you the copy breakthroughs you’ve been looking for.
Pillar 3: Superior Offer
Creating an irresistible offer is not just ‘stacking’ your offer with whatever crap you have laying around – your offer MUST be designed to ‘never get a no’ by focusing on overcoming customer objections and anxieties.
The sad truth is that so many people are throwing away conversions by selling something their market does not want.
At Copy Colosseum we’ll give you our superior offer strategies to craft offers that your market simply can’t refuse.
Pillar 4: Superior LTV
The secret to scaling your offer isn’t in writing better ads… the funnel behind the ads must generate enough back end sales or LTV to make a profit.
And with skyrocketing ad costs, plummeting conversion rates, and every niche crammed elbow-to-elbow with competitors… maximizing customer LTV is crucial.
This is why at Copy Colosseum you’ll get our best strategies for making the most out of every new customer so that you don’t have to borrow tomorrow’s money to pay for today’s ads.
Pillar 5: Superior Networking
Today more than ever, there’s safety in numbers – because the days of operating alone in the dark are over. The game has become too complicated, too demanding, and must connect with people who can move the needle for you.
But the challenge is: How do you go from not knowing somebody to knowing them and being in business with them?
This is one of the biggest reasons why you must move heaven and earth to get your ass to Copy Colosseum.
You could be sitting next to a marketer with a list of your perfect customers… or somebody who’s willing to pay big money for access to you or your audience.
And the best part is – you don’t have to go find these people yourself…
Because we’re going to match you up with the person (or people) in the room who you could do business with and get clients from before you leave the event.
We’ll Deliver On Every One Of These Pillars Over 2 Days At Copy Colosseum
THE GRAND AGENDA
November 5th
19:00: VIP Dinner & Welcome Party
November 6 – The Resurrection
8:00: Arena Entrance: VIP
9:00: Arena Entrance: GA
9:45: Colosseum Client Hunt: Round 1
10:00: Mitch Miller: Stand Out Now – The grand brand positioning rebuild
11:15: Bond Halbert: Unique battle cries that command attention & close sales
12:30: Midday Feast
13:45: The Pit: Trial by fire sales and marketing hotseats
14:45: Preston Halbert: Allowance Machines: A membership model for your kids
15:30: Temporary Ceasefire
15:45: Bond Halbert: Build a bulletproof battle plan Roman style
16:30: Brian Cassingena: The Market Slayer: AI tools for instant irresistible offers
17:45: Colosseum Client Hunt: Round 2
18:30: Exit The Arena
21:00: VIP ONLY Colosseum Night Seminar & Tour
November 7 – The Conquest
8:00: Arena Entrance: VIP
9:00: Arena Entrance: GA
9:45: Mitch Miller: Thought Leader Formula – The grand messaging rebuild
10:45: Expert War Panel: Your biggest challenges solved on the spot
12:15: Midday Feast
13:30: Rohan Sheth: Billion dollar growth hacks & untold networking secrets
16:30: Mitch Miller: How To Close $50,000 Clients – A verbal blueprint
15:30: Bond Halbert: Marketing Lore: Crafting a mythology through story
16:30: Temporary Ceasefire
17:00: John Carlton: Fix your marketing – live Q&A session
18:00: Colosseum Client Hunt: Round 3
18:30: Exit The Arena
November 8 – VIP Day
9:00: Meet At The Venue
10:00: Napoli Train Networking
13:00: Pizza Lunch
14:00: Mt. Vesuvius Mastermind (Optional)
15:30: Shopping & Chilling
17:30: Drive Back To Rome
A 2,000 year old ancient underground chamber located in the heart of Rome.
Network within the walls of history
A short walk from incredible local Roman restaurants, cafes and bars
See the sights in one of the world’s great vacation destinations
High speed trains & $20 flights to legendary tourist sites
Emperor VIP Package
First up, you’re in for a treat as we take all speakers and Emperor VIPs out for a sumptuous Italian dinner with traditional pizza, pasta and vino on the menu.
Our favourite restaurant is only a few minutes drive from the venue, and you’ll soon see why we can’t wait to go back, and take you with us.
And of course, we’ll pick up the tab for the night.
VIP ONLY
Your (human) concierge
Rome can be a chaotic city – so we’ve organized for you to enjoy the services of your very own concierge to help with bookings, logistics, and getting around town.
Diletta is a native Italian with many years of experience in the event industry, so she knows what you need, and where to get it.
You’ll be able to ask Diletta questions well in advance of the event, and she’ll be able to advise you on hotel bookings, transport to and from the airport, local customs and anything else that may come up within reason.
She’ll also handle your event registration and any issues you may have during the event.
Take it from us, having someone who speaks the local language is a lifesaver.
VIP ONLY
Green Room access
If you’ve ever wanted to ask a speaker more questions, but they’ve disappeared like a magician right after their talk, you’ll love this.
VIP attendees get full Green Room access to mingle with speakers, staff and other VIP attendees in between presentations.
The Green Room is well stocked with Italian coffee and tea, and you’ll be able to interact with all speakers on a personal level that’s rarely seen in other events.
VIP ONLY
VIP seating
Our Emperor VIP attendees will be seated right up from close to the speakers in a special roped-off area not accessible to general admission ticket holders.
This will be your zone, where you’ll have bottomless Italian coffee (and tea) available. If you haven’t tried genuine Italian coffee before, you’re in for a treat. There’s a reason why Starbucks does not exist in Italy!
VIP ONLY
The Real Copy Colosseum – Colosseum Night Tour
Even if you’ve been to The Colosseum before… this is not to be missed.
Not only is it even more spectacular under lights… but this time, we’ll be walking alongside the legendary Bond Halbert as he conducts a full Q&A session with VIPs.
This is another experience that will literally never be repeated.
VIP ONLY
VIP ONLY
VIP Day Trip to Naples and Mount Vesuvius
On Saturday, November 8th, we’ll grab Bond and take all of you out on a day trip to the beautiful city of Naples.
Some say that Naples has the world’s best pizza – even folks from Chicago or New York.
You’re going to find out – and you’re going to try this extraordinary food along with Bond and the other speakers.
We’ll take the famous Italian fast train down from Rome to Naples, have lunch, then head up to Mount Vesuvius for an easy walk to the summit.
And the whole time, Bond and the speakers will be open for Q&A to answer your most burning questions.
Of which you should have many bubbling up in your mind after 2 incredible days of marketing breakthroughs – and VIP attendees get to ask those questions in person while experiencing a wonderful Italian vacation at the same time.
More on the Copy Colosseum Venue
Built in the 1st century BC by Gaius Sallustius Crispus, and owned by the legendary Julius Caesar, this was once the very same underground war chamber used by legendary ancient roman emperors like Caesar, Tiberius, and Hadrian.
It was an oasis of tranquility and beauty that once rivaled the most opulent palaces of the Roman Empire…
But after centuries of neglect and plundering, it disappeared beneath the streets of modern day Rome, before being restored to its former glory.
You’re literally stepping back in time to an age where Ancient Rome ruled the known world, and the most powerful men in history planned the campaigns we read about in history books – within these walls.
It’s centrally located, easy to reach by taxi or metro, and surrounded by hotels, restaurants, and landmarks. Full address and access instructions will be provided to attendees in advance.
Emperor Tier
$2,500
- Special seating
- Refreshments
- Concierge
- Green room access
- Night before dinner with speakers
- Night seminar at the Colosseum
- Live Hot Seat
- Day trip to Naples
Gladiator Tier
$995
You’ll be entering an ancient arena of battle and forge a business transformation in just two days.
Understand this is a life-altering adventure where you’ll collect scars, dangerous skills and on the spot results.
This is not a “seminar”
Ticket price: $995
This page is only for friends of The Gary Halbert Letter. By clicking the button above, you’re getting one of the remaining special packages for $995 along with all bonuses mentioned in his emails.
Reminder: This Is An Intimate Event
With Limited Space Available
There are 50 seats available for this event – space and time is running out. We recommend you grab your spot now because it may not be available when you return.
Q: “I’m already doing okay… do I really need this?”
Nobody who has actual goals for their life and family would ever say something like this. What kind of entrepreneur is okay with exactly where they are at? I mean, if you truly are cool remaining how you are, why did you even bother reading this or showing up to a webinar.
Winners are always tearing down and rebuilding, not because they’re failing, but because they know good is the enemy of great. You’re either growing or dying. And honestly, if you’re asking this dumb of a question, we don’t want you attending.
Q: “I’m worried AI is wiping out my value.”
I’ll just have AI answer this one: “Hi. I don’t have feelings. I am a psychopath. In marketing, this is a liability. Marketing is empathy and feelings, I don’t have those. And just because you’re worried doesn’t mean it’s a problem you can’t overcome. It’s actually quite easy to overcome… if you don’t play the same game everyone else does. This event won’t teach you how to out-AI the market.. It’ll teach you how to be so dangerously effective and different, it won’t matter.
Q: “I already bought courses, joined programs, and attended events. Nothing changed.”
Exactly. All of those things gave you information. The Copy Colosseum has been designed to fix your marketing in 48 hours and send you home overwhelmed with new clients, not listen to dudes speak about how awesome they are. You’ll be tearing down and getting rid of what’s not working, and then build things that work… at the event, in your business. This is about actually coming away changed, not inspired.
Q: “I’m afraid to show up and feel behind compared to everyone else”
Two things. One, the truth is the 80/20 rule applies. Most of the people in the room will be in your position, while 20% will be doing way better than you. This is a good thing. In general 80% of attendees will be looking for a life raft, and 20% will be looking to sharpen their swords. Either one is fine. Remember, there’s always someone doing worse than you and always someone doing better than you – you learn from both. And… who gives a fuck about other people, this is about fixing your shit. Be selfish.
Q: “This feels expensive for just two days”
Is that a joke? Go compare – this might be the most affordable event in the industry. And it isn’t just two days… It’s the next 10 years of your business and mind reprogrammed. This is the cheapest money you’ll ever spend. When you fix your marketing, start charging more, converting better, working less, and sleeping again, the ticket price will feel like a rounding error.
Q: “I’m burned out. Adding another event sounds exhausting.”
No shit. As I said earlier, this event is about removing and building. Most of what you’ll achieve at Copy Colosseum is all the crap you aren’t going to do anymore. I’ll tell you this: There is ZERO need to do anything you don’t want to. There are ways around the crap you don’t like doing including the revelation that it may not even need to be done at all. You don’t need more effort and “things to do”. You need less. Bruce Lee style.
Q: “I’m not sure it’s the right time…”
Delay and procrastination is the most seductive form of self-sabotage. Especially when the louder, dumber marketers are winning. It’s insane. Wait a year and you’ll need binoculars to find the edge you used to have.
Q: “How do I know this isn’t just another pitch-fest?”
Trust me bro? I mean, of course we will be offering ways to continue getting our help and working together. It would be unethical not to. Think about it. But no, there won’t be half baked talks and half assed sessions that hold back for an “upsell”. What we are offering is what you get: Fix your marketing in 48 hours and send you home overwhelmed with new clients. If you want that, come. If you don’t, stay home.